Branding, Packaging, Web Design, Promotional Materials
Inspired by loving pet parents who found it hard to find functional, practical, and proven pet solutions for our furry little buddies! ZenPet is an animal health and wellness brand offering popular products worldwide.
As the graphic designer for ZenPet, I was responsible for creating visually compelling and effective designs that resonated with the brand's mission of promoting the well-being of pets. My role involved designing a wide variety of materials across different platforms and mediums, each requiring a unique approach to ensure consistency with the brand's image and values.
Branding, Web Design, Apparel Design, Promotional Material, Content Creation
Grom Squad USA is a brand specializing in trucker hats for infants, toddlers, and youth of all ages. Their goal is to style out the groms in their community by sharing the stoke of Southern California culture.
As a graphic designer for Grom Squad USA, I played a central role in shaping the visual identity of the company. Grom Squad USA is heavily inspired by Southern California culture, and my designs reflected the laid-back, vibrant, and playful essence of that region. From creating all the designs for the hats, to web and printed design I used my creativity and design expertise to help the brand establish a fun, modern, and fresh visual identity that resonated with its target audience of young families and their children.
UX Design, Web Design, Logo Design
For this school project, I designed Garnish, an app for sharing and discovering recipes. In addition to the app’s user-friendly interface, I also created the logo and overall brand identity. Garnish allows users to easily upload, categorize, and search for recipes, providing a seamless and visually cohesive experience from start to finish.
Branding, Social Media, Content Creation, Video Production, Motion Graphics
MitoXcell was a health supplement brand that emphasized promoting health and wellness at the cellular level. The focus of the brand and its products was to support the mitochondria, the powerhouse of the cell, which plays a crucial role in energy production and overall cellular function. The idea behind MitoXcell was based on the belief that improving mitochondrial health could have a broad range of benefits for general vitality, energy, longevity, and overall health.
As the graphic designer for MitoXcell, I was responsible for creating dynamic visual content that communicated the brand’s focus on cellular health. From eye-catching social media graphics and product photography to engaging videos and motion graphics, I developed content that resonated with the audience and drove brand awareness. My work blended creativity with science, presenting complex health concepts in a visually compelling and easy-to-understand way.
Branding, Packaging, Web Design, Promotional Materials
Island Essential Oils is a promising new line of premium essential oils, proudly part of the Healthy Island Products family. I had the privilege of designing the logo, labels, and website, ensuring a cohesive, clean, and modern aesthetic that reflects the calming nature of the oils. The color palette was thoughtfully chosen to reflect the natural ingredients while maintaining a minimalist approach that enhances the overall design without overwhelming it. Each element was carefully crafted to create a seamless and relaxing brand experience from the logo to the online presence.
Motion Graphics, Video Bumper
This was a school project to create a bumper for Catalyst, which is an Arizona PBS prime-time series that explores cutting-edge research at Arizona State University and its potential impact on the world. The series tells the stories of the people behind the research, spotlighting their pursuit of groundbreaking discoveries.
Branding, Logo Design
Big Wheel Garage is a passion project founded by car enthusiasts, and I had the pleasure of collaborating with them to design a logo and business card that blends vintage automotive style with contemporary simplicity. The result is a sleek, timeless design that honors their love for classic cars while embracing a modern, clean aesthetic.
Branding, Logo Design
Logo and business card design for a stylist seeking a chic, minimalist aesthetic. The design captures elegance and modern simplicity, reflecting the client's sophisticated approach to hairstyling.
Branding, Catalog Design
Fish Squad is a lifestyle apparel company, based on pure fun, and sharing the passion for fishing.
Fish Squad's catalog is a vibrant celebration of fun, adventure, and the fishing lifestyle. Featuring high-quality apparel designed for comfort and style, it brings together bold designs with outdoor-inspired imagery, capturing the spirit of fishing and the joy of being outdoors.
Print Design, Promotional Material
I was tasked with designing a vibrant, Spring-themed promotional mailer for a Kia dealership. The project included creating visually engaging layouts to showcase a range of exclusive service coupons, aiming to drive customer engagement and promote seasonal offers.
Brand Identity, Logo Design
Muehl Media is a dynamic agency specializing in videography, photography, and content creation. I crafted a custom logo that not only plays off the unique aspects of their name but also visually embodies the creativity and versatility of their services, creating a memorable and impactful brand identity.
As the President of Palomar College's Graphic Design club, Chroma Collective, my first task was creating a poster that was eye-catching and utilized grids and typography. I chose a CMYK color palette because of its importance and recognizability in the graphic design world.
